Tuesday, January 20, 2009

You’re Either Getting Better, or You’re Getting Worse

… you never stay the same.

These words are as fresh in my mind now as they were over 19 years ago.

This statement was burned into my psyche by my college football coach, Randy Walker.

He made a lasting impression on my life in many ways.

He always was striving for constant improvement. And he demanded that mindset from everyone he worked with.

His thoughts were that if you weren’t actively doing something to better yourself or your skills, you weren’t improving.

And if you weren’t improving, and your competition was, relatively speaking, you were getting worse.

You see, everyone wants to do better, to perform better. It’s just a matter of whether your actions are commensurate with your ideals.

Are you just giving improvement lip service, or are you actually doing the little things that are going to set you apart from you competition?

This thought process is nearly identical to the Japanese philosophy of Kaizen, which, in its essence, is the idea of continual improvement. This approach has been applied to many company’s ways of doing business in order to maintain a competitive advantage.

But in order to maintain a competitive advantage, you need to do something unique that will enable you stand out from your competition.

Because they are getting better, too. And they have intelligent people that work for them as well.

And all of us as a collective whole can only refine the same processes that we all use so much.

We need unique. Not just for the sake of being unique, but because doing things in a unique way will separate you from your competition.

And separating yourself from your competition is the name of the game.

LET ME ASK YOU THIS…
What are you doing that enables you to separate yourself from your competition?

LET ME SUGGEST THIS…
For more information on how to separate yourself from your competition, send us an email, and we’ll send it to you for free!

*****

Chad Estes
Movement Specialist
cestes@etmconsultants.com

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